TargetX SMS Text Tools Enablement for Wildcat Food Pantry



Project is 7% complete, starting on Fri 10/14/22 and ending on Wed 11/30/22.

On Hold [On Hold]

7% complete, updated on Mon 3/20/23 2:23 PM by Wendy Bentley

Moving back to the Queue.


Fri 10/14/22 - Wed 11/30/22
Basic Needs Project
IT Projects / DoIT Project
On Hold
On Hold Until
Tue 11/29/22
Tue 9/13/22 11:16 AM
Mon 3/20/23 2:23 PM

Project Costs

Is funding already secured for this request?
Funding is necessary but hasn't been approved

Project Details

Project Champion
Person who voluntarily takes special interest in the adoption, implementation, and success of the project. They will help enforce the project solution with internal resources and promote it across campus.
Divisional VP Support
Does your divisional VP support this request?
What would a successful solution look like?
What outcome will you have at the conclusion of this project? If this proposal is one of a multi-phase project, please explain your plans, goals, and timelines for subsequent phases.
The Wildcat Food Pantry would be able to set up and schedule text communications to the students that have opted in to receive these alerts. The staff would be able to see any student responses and respond accordingly. Opt-in and Opt-out options would be configured to adhere to CANSPAN legal requirements.
Is this project mandated or required?
No mandate or hard requirement driving this request

Project Impact

How will you measure the impact of this project?
What are some metrics or KPIs that will be used to measure success? Think about the five metrics to measure: quality, quantity, timeliness, cost, and customer satisfaction.
Allowing the Wildcat Food Pantry to manage all of their engagement with their students through one system will allow the team to build and generate engagement reports that they can access for realtime feedback on their efforts. This will alow them to address issues, or make changes quickly instead of waiting a month or more while the data is collected and analyzed
What are the consequences of not doing this project?
For example: direct significant negative consequences to the University, unable to conduct basic services; failure to resolve customer complaints or requests; loss of opportunity for improved service delivery or efficiency. Please explain.
The Wildcat Food pantry will continue to manage siloed information spread across several systems, slowing down their ability to react to emerging situations that impact the
How many employees will be impacted by this change?
Select the size of the employee population that will be impacted by this request.
A few
How many students will be impacted by this change?
Select the size of the student population that will be impacted by this request.

Project Resources & Effort

What resources will this project require?
Identify the department and/or individuals that might need to work on this project and the level of effort required (minimal, moderate, extensive/substantial).
Megan Utter
Zoe DiMercurio
Complexity of Implementation
What is the complexity of the project?
Minimal (minimal system interfaces/impacts/dependencies)
What is the solution type?
The solution type translates to the level of impact on IT staffing and technology maintenance. Based on consultation with your IT representative, pick the best fit for your proposed solution.
New features in an existing system, minimal breadth/depth


The Wildcat Food Pantry uses a custom-built application to facilitate sending texts to Food Pantry patrons alerting them of new food shipments and other important updates. They typically communicate with 300 students that have opted in to receive text communications from the pantry.

Originally we planned to have them utilize the SMS text tools from SMS Magic, but due to support issues, we are likely to move away from their service altogether. TargetX offers an SMS tool that we would like to utilize for this application. There are several benefits to going this route:
-No additional licensing costs
-Can set up an inbox for the Wildcat food pantry that designated staff can manage
-1:1 text capabilities
-Application is part of a larger package that we already manage
-Application is already loaded in our production environment
-Depending on how it is configured, we can set the threshold to only send a certain amount of messages at any given time. This may allay fears about unauthorized groups texting students at large

Systems Affected

  1. Salesforce

  2. TargetX


Alternate Manager(s)


Stakeholders (2)

Kathleen Moroney
Tue 9/13/22 11:13 AM
Leah Slem
Tue 9/13/22 11:13 AM